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RobertSmith Veteran user 330 Posts |
On this week's episod, I have a phone conversation with a potential IAFE associate member.
DannyDoyle, Mindpro, Robb, ThomasR etc. You guys won't want to miss a minute of this very revealing episode. The Fair Question Episode 11 |A Discussion with a Potential IAFE Member https://youtu.be/mOPnj31TkOY Robert |
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TomBoleware Inner circle Hattiesburg, Ms 3163 Posts |
Well Done Robert. I love watching you help others
the way you do and teaching that it is all about building relationships and not all about 'me' Enjoyed it Tom
The Daycare Magician Book
https://www.vanishingincmagic.com/amazekids/the-daycare-magician/ My Blog - https://boleware.blogspot.com/ |
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charliecheckers Inner circle 1969 Posts |
I too watched this episode and found it interesting. While you were discussing the way you maximize your time attending conventions, it was really good insight to share in the way you spend your time attending lectures rather than to simply work your booth.
I did wonder two things though- why you believed DannyDoyle, Mindpro, Robb, and ThomasR would necessarily find the episode so intriguing as I didn't see the connection. Also, the question about pricing was not shared in a very meaningful way to the viewer. I can certainly understand not wanting to share your specific pricing and of coarse pricing practices in general are not necessarily something most of us are comfortable discussing in such a forum, but the basic question of how to handle a bundle show discount would have added a bit more to the episode, since the topic was introduced by the guest. |
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RobertSmith Veteran user 330 Posts |
Quote:
On Apr 17, 2017, charliecheckers wrote: Hey Charlie, Thanks for your feedback. Since they had all commented on this thread I wanted to be sure they watched all of it as it had real information in it. The question was not about bundle show discounts. Maybe that's why you didn't see value in it? However, I appreciate the thought and want to bring you value. You're welcome to come on the show and discuss your opinions on show packaging. Heck any of you are welcome to come on the show and have a discussion about the fair market or running your business. Let me know. Robert |
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cafecheckers Regular user 126 Posts |
Quote:
On Apr 23, 2017, RobertSmith wrote: Perhaps I used the wrong term. The guest asked what percentage you discount your show when approaching a fair because you are offered multiple shows per day, for multiple days. He gave the example of a show that might cost $500 and asked what percentage to consider discounting to make it a fair offering to an organization. To my knowledge, you never answered that question. Perhaps you do not approach the bid in such a way, but that was not clear to me. Quote:
However, I appreciate the thought and want to bring you value. You're welcome to come on the show and discuss your opinions on show packaging. To date, we have only booked a few County Fairs and they have been smaller in nature 2-3 days- so my opinion Is not of much value. My recollection is that we charged full price for the first show, 2/3 for the second one and 1/2 for the third show. We never did more than three/day. We also offer reduced pricing to libraries that bulk book shows- generally 20% to 30% off, depending on the particular situation (number of shows booked, number per day, distance -if any -between shows). Much of this was handled through my brother and was derived through input from others as well as desire to get booked solid, so I not only am not recommending it to anyone, I am seeking and receiving better advice via a business coach on how to approach pricing in general and more complicated booking situations as well. |
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RobertSmith Veteran user 330 Posts |
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On Apr 23, 2017, Cafécheckers wrote: I didn't give that information is because that isn't how fair buyers work. They're accustomed to a day rate. So the reason you didn't find value is because you were waiting for me to address complicated package pricing when the answer I gave was based on what fairs actually respond to. Got it? I see where you're coming from though. I could've said "that's not really how it works, but this is..." and it would've been more clear. Always appreciate the feedback. If a business coach is charging you to tell you how pricing works I guarantee your dollars could be better spent. If you want real, practical advice, let me know. I'd enjoy having you on the show and answer any questions I can. And that's free. Always free. Robert |
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cafecheckers Regular user 126 Posts |
Quote:
On Apr 23, 2017, RobertSmith wrote: One of the most immediate returns I received from coaching is a better understanding of pricing. I immediately began to book more profitable shows. I mentioned I performed at several smaller fairs, but that is not the market I am in or really pursuing. I really do like hearing about the different markets though. |
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RobertSmith Veteran user 330 Posts |
Quote:
On Apr 24, 2017, Cafécheckers wrote: 100% agree. Pricing your product correctly is critical. My point is, if you're paying a coach to explain pricing then you're paying for information that's available for free. And that's okay. You do you. Robert |
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charliecheckers Inner circle 1969 Posts |
Quote:
On Apr 24, 2017, RobertSmith wrote: All information is potentially available for free. In reality, I strongly encouraged my brother to pay for advice on pricing because it is so critical to every other aspect of his business and something we had very limited knowledge about. Discussions here over the years revealed to us that there are many opinions about pricing, most of it frankly seat of the pants. So we were not paying for pricing information so much as we were paying for informed pricing. We were also paying to have that information available now and through a reliable source. If one were to break down the cost of the information we received so far, as it relates to pricing, it would probably be less than $100. Of coarse this is not the way the services are sold or offered, but just mentioned to illustrate how simple it is to justify a return on investment. Free advice has served us well. As a matter of fact, I suspect we have taken the free advice offered here farther than most. That being said, investing in specialized services can be the most cost effective way to move forward. Unless one is willing to invest the time to understand our exact needs, interests, limitations, and future expectations, their advice on pricing will be compromised. |
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Dannydoyle Eternal Order 21219 Posts |
Lou and Tom have encouraged people to go to seminars, expensive ones, to teach people to do that. I agree it can be helpful to get more insight than you can from free advice.
Not "necessary " but can be. Everyone is unique.
Danny Doyle
<BR>Semper Occultus <BR>In a time of universal deceit, telling the truth is a revolutionary act....George Orwell |
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RobertSmith Veteran user 330 Posts |
Quote:
On Apr 24, 2017, charliecheckers wrote: Glad it's worked out for you. I think I read somewhere else you got connected with the White House because of it. Good on you guys. I bet that was an amazing experience. |
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TomBoleware Inner circle Hattiesburg, Ms 3163 Posts |
Getting answers is as simply as ASKING and you can always keep asking until you find the answer you wanting. But most people hate asking more than one question and feel better with learning from books/videos or investing in the other means of learning like workshops, etc. Nothing wrong with that, but Robert is right, the simply easy way to get an answer is to ASK. Lot of free answers out there.
ASKING is a shortcut to success for sure. And in the beginning once you have the basics down pat it’s only a matter of building relationships with key people to the point that you feel comfortable with asking questions. Another key is to never reach a point where you stop learning. Don’t allow your business to become so routine that you can’t see room for improvement. And if this requires spending money to take some advanced classes with some experts, I say go for it. Tom
The Daycare Magician Book
https://www.vanishingincmagic.com/amazekids/the-daycare-magician/ My Blog - https://boleware.blogspot.com/ |
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RobertSmith Veteran user 330 Posts |
Episode 12 - An Interview with Clay County Fair Manager, Tasha Hyder
https://www.youtube.com/watch?v=Z3Ju0oKoQMs |
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Dannydoyle Eternal Order 21219 Posts |
I wanted to wait to do this until things settled down a bit. Robert and I were discussing this subject and he thought it might be a good thing to ask in the thread. So if ONLY Robert can answer it might be a good topic.
We were discussing how there are different types of performers at fairs. There is no such thing as a "fair" performer in general in that they have different acts doing different things. I will let Robert himself elaborate on this. There are many levels, and the way you book them is different, the way you approach the show is different and many things are. Robert said it would be a good thing to discuss. I was of the opinion that we would get too many opinions as opposed to one who is there. Robert has said many times he is a "type" of fair act, but indeed he sees and watches and knows acts on pretty much all levels so will have some insight into the idea. I personally have some fairly dated information so I do not want to elaborate. Roberts info is a bit more current on the subject to say the least. So if you still read here man take it away! It will clear up a bunch of misconceptions that people have. (Probably a few I have myself.) And before anyone starts to cry about this being some sort of attack nonsense PLEASE understand Robert and I discussed this weeks ago. It is not an attack, it is furthering the discussion. (Robert would not cry about it obviously as we discussed it. I mean the usual suspect.)
Danny Doyle
<BR>Semper Occultus <BR>In a time of universal deceit, telling the truth is a revolutionary act....George Orwell |
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thomasR Inner circle 1189 Posts |
For what it's worth, the artist I work for as a Lighting Designer regularly headlines large state fairs.
The only other experience I have is my company was hired to do a 20 minute circus show, plus walk around magic entertainment for a county fair once (not local, a few states a way). We set up next to the main stage where the country music acts played and were basically the pre-show entertainment. It was an interesting experience. I did walk around magic, in addition to coordinating and running sound for the circus show. I bring that up to echo what Danny said... That's 2 different personal experiences I have with fairs. Obviously quite different, but both fall under fair entertainment. |
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Dannydoyle Eternal Order 21219 Posts |
Yes yes yes! Exactly. 2 personal experiences, 2 "fair" experiences and 2 totally different experiences.
Danny Doyle
<BR>Semper Occultus <BR>In a time of universal deceit, telling the truth is a revolutionary act....George Orwell |
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Mindpro Eternal Order 10585 Posts |
I thought you asked no one to post, only Robert? This is going well.
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Dannydoyle Eternal Order 21219 Posts |
Well to be fair (See what I did there?) I'm not in charge of who responds. I just thought it might be more clear is all.
Also Robert is not at our beck and call. It is after all fair season ramping up so he is probably busy.
Danny Doyle
<BR>Semper Occultus <BR>In a time of universal deceit, telling the truth is a revolutionary act....George Orwell |
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RobertSmith Veteran user 330 Posts |
Plenty of different types of acts within the fair market. From grandstand headliners all the way down to hypnotists.
I don't talk about grandstand performers as I'm adamant about maintaining my lane of experience. We a tually just had a round table discussion at a convention last week entitled "Stationary entertainment vs strolling." Several suggested the name wasn't reflective of actual grounds entertainment. Some strolling acts move during their act. Others are stationary but move their act each set. Them there's me, who is in fact stationary but just considers myself grounds entertainment. So what's in a name? |
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RobertSmith Veteran user 330 Posts |
Fair Question Episode 013 |Fairs & Snapchat Geofilters
https://youtu.be/OvXHwzbhnCM While this episode is geared more toward fairs marketing their events, it's absolute fire. How could you utilize this technology to boost awareness of your business? -Robert |
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