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Topic: Get Booked by Benji Bruce
Message: Posted by: Exitmat (May 1, 2012 10:59AM)
GET BOOKED by Benji Bruce

Get Booked is a book from Colorado Springs based mentalist Benji Bruce on how to get gigs, available in both e-book and hardcopy formats. Over the years I’ve read lots of books and posts in forums, as well as watched DVDs and talked with other entrepreneurs on how to create a solid business in the magic market. A few good ideas here and there, but nothing that—for me—ever formulated into “the perfect plan.”

What Bruce presents in his book is a full “battle plan” on how to take your magic business from concept to full-throttle machine. This is a complete blueprint on how Bruce went from restaurant performer working occasional private gigs, to full-time corporate performer charging high-end fees. And in a much quicker time than it seems to take the majority.

Bruce holds nothing back in his book, giving detailed advice and examples on business cards, website design, and even sample (anonymous) emails of correspondence with potential clients turned clients. The real meat of the book is in the advice Bruce offers on copywriting, social proofing, and the importance of taking action. Unlike many books, which simply present ideas that leave the reader to figure out how to put them into action, Bruce provides examples of the exact steps he himself took to turn his ideas into action, leaving the reader few to no questions about what he should do when he’s done reading the book. Other topics Bruce covers are hotel crashing, the importance of testimonials and how to get them, phone scripts, pricing, how to perform like a businessman to increase bookings, and time management. Bruce also puts a heavy emphasis on inspiring the reader to take the battle plan he’s presenting and really put into action. “Everything you do today is for tomorrow,” says Bruce.

What I enjoyed about Benji Bruce’s book is the thoroughness he put into delivering the information and the focus on he kept on presenting practical and valuable advice on building a successful magic business and how to generate gigs. Bruce is someone who is walking the walk and not just talking the talk, and he has the credentials to show. Whether you’re someone just considering starting to perform paid gigs, or a seasoned pro looking to pull in more gigs at higher prices, the information is all here from the groundwork up. I’ve already used some of the advice in Bruce’s book to secure the highest paid contract I’ve ever gotten.

Everything is here.

*Disclaimer: I have never met Benji Bruce and I purchased this product at full price with my own funds.
Message: Posted by: Magicjg (May 5, 2012 10:49AM)
Where can you purchase the e book and is it cheaper than the hard copy?
Message: Posted by: Futureal (May 21, 2012 02:17AM)
I heard he got busted for doing a cut-and-paste job.
Message: Posted by: EricDraven (May 21, 2012 03:44AM)
Through the grapevine?
:D
Message: Posted by: Ray Thompson (Sep 20, 2012 03:09PM)
Whatever. It is a good book. His blog is very good, too.
Message: Posted by: brehaut (Sep 21, 2012 09:10AM)
[quote]
On 2012-05-21 03:17, Futureal wrote:
I heard he got busted for doing a cut-and-paste job.
[/quote]

Im not sure what this means?
Message: Posted by: brehaut (Sep 29, 2012 08:01AM)
Went ahead and got this. Give it a thumbs up. Certainly has given me more ideas on how to better market myself.
Message: Posted by: BrainMagos (Oct 3, 2012 11:00PM)
Copy paste from where?
Message: Posted by: Andrew Zuber (Feb 14, 2013 04:07PM)
Copy and paste from other people who have done this before him.
I don't know what kind of "professional" uses profanity on their web site, but his materials speak for themselves:
http://www.paidtoperform.com/the-professional-vs-the-amateur/

I don't even know where to begin.
Message: Posted by: RonCalhoun (Aug 31, 2013 08:07PM)
[quote]
On 2013-02-14 17:07, Andrew Zuber wrote:
Copy and paste from other people who have done this before him.
I don't know what kind of "professional" uses profanity on their web site, but his materials speak for themselves:
http://www.paidtoperform.com/the-professional-vs-the-amateur/

I don't even know where to begin.
[/quote]

How about start with why you're so jealous
Message: Posted by: BrainMagos (Sep 2, 2013 09:32PM)
Why is Andrew jealous?
Message: Posted by: Kel says poof (Dec 5, 2014 09:35PM)
Just picked up the ebook .....could be worth giving it a crack...what could go wrong?
Message: Posted by: Brainbu$ter (Mar 1, 2017 12:44AM)
Watching the DVDs now. This is the stupidest marketing course I've ever purchased.
This guy is clearly inexperienced and trying to add filler wherever he can,
in between standard marketing advice.
He says things like,
"When you answer the phone, don't say, 'Whazzzzupp!' or 'What's crackin' when you answer the phone. And don't ask the customer, 'What are you wearing?'."

Are you kidding me? Benny really wasn't kidding, he was starving for advice to give,
he wasn't joking when he included in the professional "phone script" section
the above obvious wasting-my-time advice.

I have some other courses on marketing for magicians (about 8 or 9 books/courses).
This sounds like someone who just read a few of the books and made his own cluttered, hodgepodge course,
contributing nothing more.
Message: Posted by: Brainbu$ter (Mar 2, 2017 12:38AM)
I've been listening to more of this.
Now it's gone from simply bad advice (such as "never answer your phone so that you seem busy"...which by the way,
do a test on that and find out whether that increases your bookings. It's been done before and tests show that it only irritates the customer. He constantly steals from celebrities (such as Derren Brown)
in the hopes that the "inaccessibility" will make people assume Benji is a celebrity. He's got the cart before the horse. People won't assume you're good because your phone went to voicemail.
So now it's gone from generally bad advice to outright plagiarism.
I wonder whether Anthony Robbins--and a myriad of others who HAVE EXPERIENCE-- can sue Benji for repeating whole sections from, say, Awaken The Giant Within and not giving any credit.

All of the concepts in here that are good are stolen,
and I dare say all of Benji's additions are garbage.
Message: Posted by: robholladay7 (Sep 25, 2017 11:23PM)
Does anyone own a copy of “ Showmanship Incorporated “ by Benji Bruce? I’m trying to
Find a copy.
Message: Posted by: Greg Arce (Sep 26, 2017 01:24AM)
[quote]On Sep 25, 2017, robholladay7 wrote:
Does anyone own a copy of “ Showmanship Incorporated “ by Benji Bruce? I’m trying to
Find a copy. [/quote]

I saw an ad for it here: http://www.mjmmagic.com/store/showmanship-incorporated-creating-a-professional-stage-show-benji-bruce-p-17449.html#.Wcnx7DPMzbc The one reviewer seemed to think it wasn't worth the money and didn't provide what the ad said it would.

Good luck.
Message: Posted by: robholladay7 (Sep 26, 2017 07:02AM)
Thanks Greg. I appreciate that. Seems like the guy that reviewed it was just looking for how to price his show. Maybe he was just disappointed it didn’t address that aspect. Not sure that means it isn’t a good product. I could be wrong.