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The Magic Cafe Forum Index » » The little darlings » » My new website - all about SEO (0 Likes) Printer Friendly Version

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Potty the Pirate
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Quote:
On 2011-03-16 10:32, randyburtis wrote:
Can't you use the less grammatically correct spellings etc in meta tags on the page?

yes, but I need to find out if this will really work. A bunch of meta tags without equvalent content in the text tend to be ignored, as I understand it..
Destiny
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I'm glad yours is an honest site Potty. I looked at one site where the magician claimed to be the only professional magician in the entire state despite a simple Google search showing others who earn a fulltime living from performing in that state over a long time, while he is hoping his new venture will allow him to make a few dollars outside his real job.
Potty the Pirate
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Destiny, this has become an issue around here. I realise that in other parts of the globe, being high on Google isn't so important - but around here, it really does mean a big difference in the number of calls. Our local folk are largely emigrants from London. And in my opinion, people (wrongly) have the impression that if Google put you at the number one spot on a search, they think you must be the best. Of course, we all know it just means you're good at SEO. But it would be fair to say that a high-end entertainer would be EXPECTED to ensure he ranks high on Google. Around here, that's simply not true - the really good entertainers are mostly still relying on word-of-mouth. One local chap (and fair play to him) has managed to secure the #1 rating on Google for a large number of relevant searches. But, he's only just started out, and claims to be "the best" in the area. I hope that now (several of) my websites are competing with his, folks may realise that his act is very amateurish.
I know of whom you speak.....and he will read this post.....so perhaps he will realise that being a "pretender" isn't the right way to go - either from a professional or business point of view, or an ethical one.
Potty the Pirate
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Anyhoo, I've now added bullet points to my website (thanks Ed, know you're reading this)....and have tried to put all the poor spellings into the headline texts, not into the main copy.
Is my website better now? I feel it is, the important points are listed at the top of each page, and those who'd like to read a lot more can do so. I've removed the FAQ for now. I'd rather have a page to download invites, games, etc.
Do you know, I'm surprised how many folks here at the Café have such a command of English? I've gotten so used to lousy and lazy spelling on the internet, it's almost made me feel that the use of "correct English" is a thing of the past. Also, in the entertainment world, is it so important? Sure, if I visited a lawyer's website, and the grammar and spelling was poor, I'd be worried. But for a kid's entertainer? I think most folks couldn't care less - they may even EXPECT to see poor copy?
Hmm...
Destiny
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Potty, I would think correct spelling and grammar are especially important for a children's entertainer.

People are desperate to give their kids as good a start as possible in this crazy difficult world and determined to educate them at every turn.

Some of the most successful children's television entertainment is educational.

I would think good spelling and grammar would be a huge plus on a website - with exception made for eccentricities of speech relevant to character eg: Ahoy there, me hearties....
AndrewJ
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Okay, first of all, I hate SEO. I have said as much in the "Tangled web" area. On the other hand, SEO is free advertising brought about in one of two ways:

  1. Market yourself properly in all other respects.
  2. Subjugate yourself to Google.


Method #2 is quickly failing. Google is doing everything they can to destroy SEO as a primary means of marketing. Google is winning this fight. Not only that, but they are trying to give better attention to the people who succeed at method #1.

Having said that, I was greatly relieved to see links to your social networking accounts (Twitter, Facebook) displayed well. Just make sure your audience is there and that you are using it to market well.

Alright. On to the page.

Some of your links are pointing to http://info2.cfm -- which is breaking navigation. Make them point to info2.cfm without the http://

Obviously, having some text is good for the search engines. Whether I like it or not, search engines do bring some quantifiable amount of traffic. So, yeah, leave the words. Be careful not to over-optimize. The search engines don't care for that either.

My final thought is that I still wouldn't mind seeing something a little bit cleaner. Mostly, that has to do with the layout of text and images. If the images perhaps stacked in a column next to the text, and even wrapped around in an L, inverted L, or some sort of sideways U shape, then that would make the text much easier to read.

I'll leave the choice of fonts up to you and your future customers. If it works then run with it. If not, then consider perhaps a boring sans-serif (Arial, Helvetica) or a good old-time looking serif font. Georgia, perhaps. Something that you might expect to see a pirate's death warrant written with.
David Thiel
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The site looks fun. I have the idea that the entertainer has a good sense of mischief about him (the pooping parrot is funny)...and I would go directly to the video and ignore the words.

On the con side: I, too, dislike the font. It looks handmade to me. Just in initial impression: I see a big dark block of copy. I'd suggest that you introduce more white space...would make it much more inviting to read.

But the bottom line question is this: if I were planning a party for my kid...would I call you?

Yes.

So...good work!

David
Whatever doesn't kill you makes you stronger. Except bears. Bears will kill you.


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