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The Magic Cafe Forum Index » » Latest and Greatest? » » Get Paid To Perform! A Performer's Reference Guide to Getting Booked (0 Likes) Printer Friendly Version

dankai
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I just released my new book,"Get Paid To Perform! A Performer's Reference Guide to Getting Booked" it will be available at PenguinMagic.com within the next couple of days.

As of now it's available on my website at a discounted cost until 10pm tonight here: http://www.cainillusions.com/Products.html

Here is the description:

Are you frustrated from not landing those gigs? Do you want to know the secret scripts that can get you those paying shows? Whether you are a novice or professional this book can help you get to the decision maker of virtually any establishment and give you the knowledge to confidently get those gigs! This book will teach you the techniques used by The Mentalist Dan Cain to get into fine dining establishments and corporate venues. He will explain with psychology and scripts - never before published until now - how you can get in those venues too!

Thank you for allowing me to share this with everyone!

-Dan Cain
http://www.cainillusions.com
"Only those that seek magic find it."
Blindside785
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Great, I ordered it. Missed the discounted cost, blah.

This intrigues me because I'm working on getting into table-hopping at a restaurant. Even though I have a few books on the topic, I always welcome more.
dankai
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@Blindside785 - Wonderful!! I'm sure the information in this book will help you wherever you need it. Thank you for your interest and keep me posted on your success!
"Only those that seek magic find it."
Blindside785
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As great as this information is, it is more for shows at a restaurant, like after dinner shows.

I'll keep you posted on my success, but it didn't help me much in the specific thing I needed it for. Tablehopping.
Decomposed
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I should put one out "How to loose a great corporate gig to someone who undercuts everyone else." Smile

Just kidding (sort of).

Looking forward to a review Blindside. Smile
dankai
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Hey Blindside, yes, it is geared toward landing gigs at fine dining establishments instead of "table hopping" venues but I'm sure that the information pertaining to the initial calls, overcoming fears, responding to objections with "benefits" instead of "features of self" will help anyone looking to land any various kind of gig. This should be viewed as a reference guide to many areas of sales. Simply change some wording to suit your direction. I'm offering a blueprint of sorts, not so much a rule of thumb. I hope that helps a bit.

Here's a quote From Robert Marsi, CEO of Marsi & Assoc. regarding this book:

"What turns me off more are marketing books that are long and drawn out, and take forever to get to the point. Even more, some are written by people, who put down nothing but theory on paper. However, Dan Cain's "Get Paid to Perform" is a definite breath of fresh air.

This 37-page easy-to-read ebook is great for people who are wanting to start their business as a magical performer. The crux of this work focuses on cold calling. If you have a telephone on hand, you can do this, especially if you can't get out much and meet people who can hire you.

Dan tells you who to call, how to speak with them, and gives you the necessary scripts so you don't have to figure anything out. You will be much more confident to cold call prospective clients and book shows. Included in this ebook are two different contracts you can use to secure your gigs.

For the price you are really getting a bargain. Everything you need to get started in your business is included. Highly recommended."
"Only those that seek magic find it."
dankai
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Here is a small teaser/excerpt from my book "Get Paid To Perform! A Performer's Reference Guide to Getting Booked"

Speaking & Listening

As an entertainer you must be your own salesperson. Most salespeople who are “people persons” are good at selling whatever they have to offer. If you are not a “people person” then you need to learn real quickly how to become one.

It’s easy to talk with people that you have a rapport with. But with our industry you have to build rapport with people outside of your comfort zone. You can’t afford to not interact with people that you do not have natural rapport with. All you have to do to gain rapport is stretch your behavior outside your comfort zone until you mirror your prospect. For instance, match speech patterns with people to gain rapport outside of your typical sports or humdrum conversation.

Getting gigs is easy and fun when you are the one in control and closing the deal. It can be frustrating though, when you’re trying to get the gig but are unsure how.

Take some of the stress off of your shoulders by focusing on motivating your potential clients. Place the responsibility back to your potential client to solve their own situation and the pressure to land the gig will be obsolete. When you’re on the phone cold-calling, or talking face-to-face to your potential client, imagine your prospect with the letters “WIFM” stamped across their forehead. Imagine that with everything you say, your potential client is asking, “What’s In it For Me?”

As a general rule, people care about how they can benefit from any situation. Whether that be a way to gain an edge, solve a problem or make their business a better place. Consider your presentation and how it can benefit your prospect instead of trying to sell them features of yourself.

Always take notes when talking with prospects. Listen closely to what your prospect is saying. Answer questions with benefits. Speak clearly and slowly. Don’t be in a hurry to end a call. Smile while speaking – they can tell. Don’t allow anything they may say intimidate you, or upset you, or frustrate you. Stay focused!
"Only those that seek magic find it."
dankai
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The book is now LIVE on PenguinMagic.com

http://www.penguinmagic.com/p/3598

When you get the chance check out the reviews!
"Only those that seek magic find it."
dankai
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Look what happens when you put into practice only one of my techniques....

"Dan this is exactly what the community needs. Thanks for making this. This book is a must read for anyone remotely serious about making money performing. This guide is well written and literary has a complete approach to becoming a professional full-time paid performer. You can use the techniques described in this book to start getting paid gigs right away. This book has not only a guided approach to making yourself into a paid professional, it has practical advice for different situations, face to face meetings or over the phone this book has it covered. Dan Cain also makes some home truths that we all need to hear. With advice about business cards, phone conversations, contracts and much more, you really will have everything you need. Dan says there are no magic “effects” taught in this book and while that is true in the strict sense I would argue that being able to land paid gigs seems like magic to me. I was reading this book while having a coffee in a restaurant, I tried out one of the techniques described in the book and I landed a gig for the following week in under 10 minutes. Powerful stuff." -Mr. Edward Mann, Coordinator for FullCircleMagic.com
"Only those that seek magic find it."
BrainMagos
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Just curious...is that a typo in the title of the book? On the cover on Penguin I can read: A Perform?s Reference Guide...or is that intentional?
magicjoe
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I am always looking for help in the advertising field. I perform mainly for family and kids. I see in the description this is heavy on "fine dining" but can some of the material be used in my market?
Thanks
Joe
dankai
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Hi Magicjoe! Yes, it can be used in your market. I will explain with psychology and scripts - never before published until now - how you can get in various venues. The psychology behind the writing within the pages of this book is enough to help anyone land a gig in virtually ANY VENUE!!

You will Learn

How to design your business card.
Who to talk to land gigs.
How to talk to them.
What to say. (with detailed scripts covering)
A script for fine dining establishments with a great hook.
Close-up.
Stage.
Conventions.
Marketing advice.
Advice on presentation.
A template contract to use with the client.
How to speak and listen effectively.
How to think like your prospect.
Tips to overcome cold calling nerves.
Tips to be effective on the phone.
Tips to communicate effectively in general.
And more!

I listed a small excerpt above. This book can also help anyone in a sales-driven field no matter what the target-market. Simply substitute everything entertainment related to whatever industry you're in. I hope that helps.

P.S. Yes, that is a typo in the title on Penguin. It may be the browser you're using. I looked just now and it was fine. Thanks!
"Only those that seek magic find it."
dankai
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Look at another review that just came in...

"Okay... I bought this book. There's a lot of hype about it. There's no effects in this book. If you're looking for the latest finger flinging- go elsewhere. BUT... IF you treat your magic as a business (and why wouldn't you?) then it will probably be the best money you invested to date. I have to say it is not for everyone because it will require you to do 'some' selling, but it is a 'soft' sell. By that I mean it is a win-win situation for your client- (I don't want to give away the key to the book). But the REAL KEY is that you MUST have a good product/show. Without that you're fishing on the end of the pier with no pole, no bait and no fish in sight. Dan has given us a system (don't miss that word), which is a win-win for the client and you. It may not work for every client (it is client specific) but IT WILL WORK. I say this because it depends on the venue/nature of the client's client. Again I can't give away what Dan does in his book. I have to say I have spent hundreds of dollars learning marketing (I'm a putz at marketing) and Dan cuts through the garbage and gets to the meat here. Employ this in THIS SPECIFIC market and it will work. Not gilding the lily here- it's true. Magic is a business and performing is your product. This system has the script, everything." -Christopher Faria, Colorado Springs, CO USA
"Only those that seek magic find it."
dankai
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Another review...

"Ladies and Gentleman, Children of All Ages!! My name is Sean Padrigh and I don't normally do this but...
http://www.cainillusions.com go there now and get your copy of Dan Cain's book getting paid to perform, I did and let me tell you whether you are just starting out or been doing this for years this book reminds you that its called show BUSINESS for a reason. Dan's no nonsense explanations cuts to the meat and potatoes of getting gigs. Invest in your business and grab this book now"

-Sean Padrigh, New London, CT
"Only those that seek magic find it."
dankai
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Another...

"I'm sitting down to RE-READ Dan Cain's book, "Get Paid to Perform" and I wanted to share my thoughts.

The downside: It's a little short. There are a few areas I'd like more details on the ins and outs of being a paid performer.

But it's still MORE than worth the cost!
It downloads as a PDF so you can read it on your computer or device of choice. I found it easy to read on my Ipad.
I really like his specificity in scripts to book shows. They tell you the benefits to the venue you're booking so you can tell them WHY it will be profitable for them, not just "please book me, I'm awesome".
He tells you why not to put your phone number on your card.
He says exactly, with front and back examples, how to make a brochure.

These are all the things I need to know to book more shows and present myself professionally.

Like most of you I have a big stack of books on magic. But this is the first one I've bought on how to be a professional businessman who happens to be a magician."

-Michael Corley, Edmond, OK
"Only those that seek magic find it."
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